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Current Issue
» Timken Automotive Aftermarket Announces 2009 Manufacturers’ Representative Awards
» Timken Automotive Aftermarket Announces 2009 Manufacturers’ Representative Awards
» AASA’s Marketing Executives Council Strives to Educate Industry Through ‘Know Your Parts’ Campaign
» The Choice is Yours. Or is it?
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Today's News From
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Mitch Schneider
Contributing Editor
» The Choice is Yours. Or is it?
» Becoming a Hunter-Killer
» Let's Call Missing Parts for What it Is: Theft

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Articles: Tech Topics
Automotive telematics will rule, only if GPS keeps working
Almost a year ago, I wrote a column titled, “I Tele You What: This Technology Will Rule.” More

Hybrids are raising the green bar
As gasoline prices head back above the $3 a gallon mark, so does the public’s interest in fuel-efficient vehicles such a hybrids. Toyota’s third generation Prius (2010 model year) raises the green bar even higher with its latest refinements. More

Getting Control of the Ride
Suspensions are pretty rugged and can take a lot of punishment without any ill effects — at least for a while. More

Solving Master Cylinder Warranty Issues
Although dealing with warranty complaints can be a touchy business, the position of strength for the counterman is to have good basic working knowledge of how and why brake components like master cylinders fail. More

What It Takes To Be An Automotive Technician — These Days
Most people inside and outside our industry drastically underestimate what it takes to educate the modern automotive technician. More
Products
WIZARDS Products introduces Crud Release
WIZARDS Products introduces Crud Release an extremely effective, high-performance cleaner that will attack and dissolve crud buildup from your most di... More

Anchor Industries Adds 229 New Engine Mount Line Numbers
All new numbers are now available and account for more than 84 million vehicle applications, which represents approximately 9 percent of the total U.S... More

Penray Offers Lifetime Warranty on Installer Products
Penray introduces a new Lifetime Preventive Maintenance Protection Plan that is applicable toward all of its installer kit products. This warranty pro... More
Articles: Operations
Belt, hose sales are some of the most lucrative add-on sales opportunities for automotive aftermarket parts professionals
Many vehicle owners and technicians forget that heat, load, pressure and atmospheric pollutants eventually deteriorate a vehicle’s rubber parts. More

Recession 2009 – The Business Opportunity of Your Lifetime
With all the bad news we hear from the new car dealer front, there is some underlying news that should make independent repair shops and their suppliers stand up and pay attention. More

ASE Toll-Free Phone Registration is Open
Toll-free registration is available now for ASE tests being offered May 7, 12, and 14. Phone lines are open 7 am - 7 pm Central Time, Monday - Friday, and 7 am - 5 pm on Saturdays. Call 1-866-427-3273 to register. You can also register More

Are Your Returns Really That High?
We must always challenge assumptions, even if we sometimes don’t want to do it. Since coming to this industry, the magic number I’ve heard regarding the percentage of parts that come back as returns is 25. I’ve hea More

Polk Inventory Award Winners Share Their Secrets to Inventory Success
In the past, trying to decide what part numbers will create the best inventory to offer your customers was not only tedious and slow, but something akin to peering through a broken crystal ball. More




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